Breadth of Work: Brand Creation, Art Direction, Logotype, Brand Identity, Product Packaging, Print Design | Year: 2019
Tools Used: Adobe Illustrator
CLIENT & PROJECT OVERVIEW:
Colleen Quill, the founder of Whiskey & Woof, is an enthusiastic perfumer who has a passion for drawing on natural essences to awaken the senses. Her deep adoration for aromatherapy and the art of candlemaking led her to build her own brand. Whiskey & Woof is a boutique candle manufacturing studio based out of Brooklyn, New York that offers an exclusive range of luxuriously scented soy wax candles and sophisticated home fragrances. Colleen was inspired by a unique concept: “whiskey and dogs bring comfort to the deepest of souls”.
- Created a Logo Set Package – Includes the Primary Logo, an Alternate, and a Submark, and consists of 3 color Variations (Color + Black + White).
- Provided 4 Logo Design Concepts + 3 Rounds of Editing.
- Established the Color Palette + Created the Brand Style Guidelines.
- Candle Votive Lable Designs
- Product Packaging